“Judy Hoffmann is smart and knowledgeable copywriter, researching the indications that she works on so that she can whip up detailed pieces for the client. It was comforting to know that I could go up to Judy and ask where she got a certain reference and she would know what author, title and even page! She is also not afraid to speak up if she believes something strongly and is in the best interests of the client. I would recommend her for any copy writing position.”
Jane Choi, Account Group Supervisor, NeOn
“Judith Hoffmann is an exceptional creative talent. She is smart, strategic thinker who not only knows how to write a great headline, but also has a way of bringing out the best from anyone she works with. She knows where client's needs come from so she is able to easily establish resourceful communication with clients. A stickler for detail, and an exceptional team player that always inspires the best in others by driving herself to produce innovative creative work possible. I appreciate working with her and the way she helped me to improve my language communication skills. It will be a great pleasure to work with her once again in the future.”
Francesco Ferraro, VP Account Supervisor Global Business, Euro RSCG Life
“Judith is a solid professional whose creative abilities and skills are stellar. The breadth and depth of her knowledge span many specialties and pharmaceutical classes, that she to brings nothing less than superior work and continued success to her agency's brands.”
Paula Rudder, VP, Director of Operations, Wishbone-ITP
“I enjoyed very much the time working in the same team with Judy. She is professional, smart and easy to work with. We worked on the second phase/launch of Opana at FCB, under the creative direction of Kevin Thompson (Art) and Sal Diana (Copy) —Great experience.”
Rodrigo Carrasco, Senior Designer, Torre Lazur McCann
“Working with Judith on the Icatibant account team was an absolute pleasure.... she is a true team player. Judith was quick to grasp the unique science of the brand and understand how it differed from other competitors within its indication. She was then able to take the information and do a superb job turning out accurate polished copy. Her interaction with the creative art partner on the team also flowed smoothly. As a result, the client appreciated her efforts and walked away happy with the output from each assignment. Overall.... a great person to have on board any account team.....”
Roz Blumenthal, Senior Medical Director, CommonHealth
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